It's time to kick your business into
hypergrowth mode.
If you’re working harder and earning less, the problem isn’t you, it’s outdated strategies.
VBS Gold gives you the 4 power levers for hypergrowth in today’s market, so you can scale lighter, faster, and smarter.
The Only Program That Combines A Daily Sales System, The Live Launch Method, and a Scalable Growth Strategy for High-Integrity Entrepreneurs
VBS Gold gives you the sales training, launch strategy, and strategic leadership you actually need to grow — without wasting time, energy, or money on fluff.
You’ve Bought the Programs.
You’ve Sat in the Masterminds. You’ve Tried All the Things.
And yet, here you are asking yourself questions you shouldn’t still be asking:
Why am I working 3x harder to make the same sales I used to?
How is it possible I’m sitting on hundreds of thousands of dollars on my list, and still not converting?
Why am I seeing more pricing objections than ever before, even though my value has only grown?
You’ve relied on email, webinars, launches, or maybe just 1:1 selling.
But you are ready to increase your conversion rate, speed up the sales process, systematize growth, and leverage some major cash injections through launching.
You don’t want to spend hours a week on Zoom calls or swimming in some completely outdated course portal.
You know the basics.
You execute on the basics.
You need the real-time what’s working now for launching, team, marketing, branding, and online business - without all the unnecessary minutia!
You need a strategy and a community that moves as fast as the market does.
Introducing VBS Gold: A New Era of Business Growth
Forget endless Zoom calls.
Forget lost passwords and modules from 2019.
Forget high-ticket programs that leave you more overwhelmed than equipped.
Forget endless Zoom calls.
Forget lost passwords and modules from 2019.
Forget high-ticket programs that leave you more overwhelmed than equipped.
This is...
An always-current advisory feed
with real-time, actionable content on the exact strategies that are working now
Quarterly intensives
full day deep dives, once a quarter, that hand you the blueprint for what’s working with Live Launches, brand building, daily selling, ads, organic marketing, and long-term growth
Ongoing implementation support
so you’re never stuck watching videos with no idea how to apply them.
An ecosystem of high-caliber peers and structured networking
for referrals, collabs, and visibility
And it’s all designed to drive one outcome: continued growth, no matter the economy.
What Makes VBS Gold Different
Most programs recycle tactics from years ago, throw you into a Slack group, or hand you a pile of modules that don’t apply to today’s market.
VBS Gold is different.
We’ve distilled business growth into 4 simple, powerful levers that actually drive hypergrowth now — without bloated teams, endless funnels, or wasted energy.
Pillar 1: Live Selling
Master 1:1 daily sales with Virtual Business School (included)
Layer in a 1-to-many launch strategy with quarterly intensives
Build a powerful, flexible sales system that meets your growth goals daily and in big bursts, that can be implemented with a SMALL team or solo!
Pillar 2: The Upsell Machine
Every month, our Private Client ONLY Strategic Advisory Audio feed delivers just-in-time audio trainings on sales, launches, marketing, team, profitability, and more
These aren’t recycled lessons. They’re real strategies being used inside high-growth companies right now
So you always know what to do, when to do it, and how to keep momentum building
Pillar 3: Audience Monetization
Hidden Revenue Activator.
Our monthly networking sessions are structured and strategic, not random or awkward.
Build actual relationships. Land podcast interviews. Create referral pipelines. Get connected to the people and rooms that accelerate your growth
Pillar 4: Audience Multiplication
Your Growth Accelerant.
Once the machine is working, it’s time to pour fuel on the fire for scaling your 1 to many sales system (the kind that works in today's crazy trust recession).
We are teaching you the ad strategies we use to grow our audiences, fill our launches, and build our list.
We are also pulling back the curtain on all of the slick ways people are growing their lists that no one ever talks about
What You Get Inside VBS Gold
Strategic Advisory Private Client Only Audio Feed
updated weekly with what's working now
Quarterly Full-Day Intensives
Deep Dive A to Z intensives on topics like Live Launching, Upselling, and Strategic Planning
Monthly Structured Networking Sessions
for high-level relationship building
Custom Sales Content GPT
Generate posts, emails, texts, or ask for help with a DM convo. This custom GPT is trainined on our methods and updated regularly!
New Sales Template Bundles
Every other month we sell new sales template bundles to our list from $79-99! Gold members get them free!
Live Monthly Experiences
Including Hot seat coaching calls with Kelly + Danielle, Fireside chats, Q+A sessions, and co-working time.
You also get access to our Virtual Business School monthly membership and free Gold members only community!
Sara Connell
$50k in upsell rev from a $997 offer
Julie Ciardi
300 sales+
We've Got Bonuses TOO!
Live ONLY 9/10 (PIF)
First 3 get a Light Launch Copywriting Bundle with Danielle:
-Landing Page Copy
-Invite Emails
-Social Media Post Copy
Live Only
9/10 (All Members)
-Offer Optimization Live Intensive where you will work through your offer suite on a live group call. (Worth $497)
-LIGHT Launch Planning Session September 16th @ 2:30pm EST
All Members
Access to our NEW custom GPT that will help you craft custom offers that make sense for your business!
(Worth $197)
All Members
Past intensives: Live Launch, Email Newsletter and 2 mini-intensives in October/November (Worth $3300)
Upcoming Dates
September 3
A full-day intensive where we are breaking down exactly how to map out your million-dollar upsell process. The outside cost is $ 1,250, but Gold members get this for free!
October 2nd
A half-day intensive on livestreaming that generates sales with reliability in today's unstable market!
TBA
November intensive on leveraging ads to grow your list
December intensive on building your 2026 multi-million dollar roadmap
Why VBS Gold Works (When So Much Else Doesn’t)
Most programs
Recycle strategies from 2018
Throw you into a Slack group and call it “support”
Expect you to binge-watch modules instead of building momentum
Rely on one coach’s method, that doesn’t always work
How does VBS Gold compare to our regular
Virtual Business School Membership?
What's the difference between VBS Gold, and VBS?
VBS is our core program that teaches foundational sales and marketing. VBS Gold includes our training intensive on The Live Launch, regular training on more advanced strategies through Strategic Advisory, and includes a community component that isn't in VBS. Gold will be the only place to learn the Live Launch, access our Custom GPTs, and get our intensives for free. It is also the only place to get the more in-depth training on masterclasses, ad strategy, trends with conversion events, advanced marketing, and upselling processes.
Is there a contract I am locked into?
No! VBS Gold is month to month, but there are a few things to keep in mind. We do require 30 days' notice, so you will be billed one more time after you let us know you want to cancel. If you do decide to rejoin us, you will pay the current rate, not your original rate. If you join us within 2 weeks of an intensive, you will have to pay the intensive rate, then can move to the $497 rate after that month.
If I am already a VBS member and I join VBS Gold and cancel, can I stay in VBS at my current rate?
Yes! If you try Gold out and then cancel, you can keep your VBS membership and all PIF bonuses during the duration of your regular VBS membership. If you are a monthly member, we will just reactivate your regular VBS monthly membership at the rate at the time of your Gold cancellation.
Can I just buy the intensives and templates separately?
Absolutely! Each of the 4 full-day intensives is $1250. Our mini intensives during the off months are $697. Template Bundles are $79. So, to get access to all of those would be between $11,284.
VBS Gold is $5500 for the year and includes everything else in the program. However, if you want to buy the intensives and templates à la carte, you are more than welcome to do so.
Do I get 1:1 Coaching in VBS Gold?
No. VBS Gold is a group program. However, as a VBS Gold member, you are welcome to book discounted 1:1 calls as needed with our team. This way, you aren't locked into a contract, but can get 1:1 support when you need it!
VBS Gold is different
It’s real-time. It’s interactive.
It’s rooted in results that we are getting across MULTIPLE companies, and that our highest-level clients are getting. This isn’t a program that seeks to make a bunch of carbon copy coaches. We are giving you the principles and strategies that can be applied UNIQUELY to fit your business in today’s market.
We are helping you understand why we are making the shifts we are making, how to think through decisions on your end, and what levers you have to pull for maximum growth.
This is the anti-online coaching program.
It’s not about being one of the cool kids or a bunch of fake fluff that doesn’t work.
It’s about SCALING in a way that feels strategic and supportive, with real-time training.
It’s where execution meets elevation - and you leave every interaction with more clarity, strategy, and momentum than you had before.
Meet Your Mentors
Kelly Roach
is one of the only female founders in the online space to scale to 8 figures with zero debt or outside funding. A former NFL cheerleader and Fortune 500 exec turned multi-7 and 8-figure entrepreneur, Kelly has coached thousands of business owners to scale with integrity and speed. Today, she runs 6 companies and has helped hundreds of clients scale to 6, 7, and even 8 figures in annual revenue. She’s one countless awards (including the Inc. 500 twice), and has led the online world as the creator of The Live Launch Method and Conviction Marketing.
Danielle Cevallos
has helped Kelly scale her first company to 8-figures, and run multiple other companies for the brand, from hiring, HR, to legal, branding, and marketing. She is the main strategist for our multi-7-figure business owners and has helped our clients scale by 6 and 7 figures for years. She has also written copy for some of the most successful online business owners during her time as a conversion copywriter.
Kelly Roach
is one of the only female founders in the online space to scale to 8 figures with zero debt or outside funding. A former NFL cheerleader and Fortune 500 exec turned multi-7 and 8-figure entrepreneur, Kelly has coached thousands of business owners to scale with integrity and speed. Today, she runs 6 companies and has helped hundreds of clients scale to 6, 7, and even 8 figures in annual revenue. She’s one countless awards (including the Inc. 500 twice), and has led the online world as the creator of The Live Launch Method and Conviction Marketing.
Danielle Cevallos
has helped Kelly scale her first company to 8-figures, and run multiple other companies for the brand, from hiring, HR, to legal, branding, and marketing. She is the main strategist for our multi-7-figure business owners and has helped our clients scale by 6 and 7 figures for years. She has also written copy for some of the most successful online business owners during her time as a conversion copywriter.
Together, Kelly and Danielle lead the team behind The Business Advisory, The Conviction Marketing Agency, The Virtual Business School, The Advance, and Kelly Roach International.
A program like this would normally cost 10’s of thousands, but not VBS Gold.
The Investment for this new program is only
$497/month or $5500 for the YEAR with no contract (we do ask for 30 days' notice, and once you decide to cancel, there will be a $497 fee for restarting the program)
You Don’t Need an $80K Celebrity Mastermind to Scale Again
Most entrepreneurs think the only way to “get back to growth” is to buy their way into a high-ticket mastermind.
But the truth? You don’t need to drop $80K a year to see results.
What you actually need is a constant feed of what’s working now, the real-time strategies that are helping businesses scale in today’s market.
That’s what VBS Gold delivers.
No recycled tactics.
No endless theory.
No giant team required.
Just the power levers for hypergrowth: a daily sales system, profit multipliers, audience reactivation, and scalable reach supported with weekly strategy updates, monthly playbooks, and live hot seats that put you back in momentum fast.
This is how you scale lighter, faster, smarter.
This is how you get back into hypergrowth, without the $80K price tag, the 6-figure team, or the constant stress of selling 1:1!
Current VBS members, we will cancel your monthly payments once you join. If you paid in full, we will reduce your monthly payment by the monthly equivalent
We will cap this offer at some point (and likely raise the price).
We are tired of people wasting your time on things that don’t work.
If you are someone who gets things done…
If you are someone who has the vision…
If you are someone who is committed to implementing…
But you need the strategic guidance and support…
This is for you.
You will not find the caliber of coaching anywhere else.
Instead, you’ll find tiny little boxes that coaches are trying to fit you into.
Complicated funnels, tricks, and gimmicks to get people to buy.
Not us.
We will cap this offer at some point (and likely raise the price). We are tired of people wasting your time on things that don’t work.
If you are someone who gets things done… If you are someone who has the vision…If you are someone who is committed to implementing… But you need the strategic guidance and support… This is for you. You will not find the caliber of coaching anywhere else.
Instead, you’ll find tiny little boxes that coaches are trying to fit you into. Complicated funnels, tricks, and gimmicks to get people to buy. Not us.
We are committed to doing the right things for the right reasons and helping honest, hard-working, visionary business leaders do the same. We won’t waste your time. We will equip you to thrive in this market.
And you can try it all for only $497.Daily sales + launches + strategic decision making + the right team = exponential growth in any economy. Don’t believe the hype. It will require effort, focus, and strategy. That’s what we are here to support with. We will see you inside!
We are committed to doing the right things for the right reasons and helping
honest, hard-working, visionary business leaders do the same.
We won’t waste your time.
We will equip you to thrive in this market.
And you can try it all for only $497.
Daily sales + launches + strategic decision making + the right team = exponential growth in any economy.
Don’t believe the hype.
It will require effort, focus, and strategy.
That’s what we are here to support with.
We will see you inside!
Copyright Virtual Business School 2025